YAKITMATİK

Services

Website Design & Development • Product Launch Animation • Magazine Advertising • Ongoing Maintenance & Development Support

Overview

Yakıtmatik, developed by Güzel Enerji, is an advanced fuel management system used across TotalEnergies and Moil stations throughout Türkiye.
The platform allows fleet operators and individual users to manage fuel expenses efficiently through automated payment and tracking solutions.


In collaboration with inBrand Adworks, we delivered a complete communication and digital design suite — including the website, animated explainer videos, magazine ads, and ongoing technical development — all aligned with the corporate identity of Güzel Enerji.

Website Design & Development

We designed and developed a responsive, user-oriented website that clearly communicates how Yakitmatik works and its benefits for different user groups.


The platform architecture allows customers to easily explore features, access FAQs, and get in touch for business solutions.
A flexible backend system enables continuous updates to content, campaigns, and future integrations — ensuring long-term scalability.

Magazine Advertising

As part of the launch communication, inBrand Adworks designed magazine ads and print materials targeting professionals in logistics, fleet management, and energy sectors.


The visuals emphasize convenience, automation, and cost control, reflecting Yakitmatik’s role in modernizing the fueling experience for both corporate and retail users.

Animated Explainer Videos

To support the launch and user education, we produced a series of animated videos using a clean, line-art and motion-graphic style.
These explain how Yakitmatik simplifies the refueling process, integrates with TotalEnergies and Moil station infrastructure, and helps businesses monitor consumption and cost efficiency.
The animation tone was designed to feel friendly, smart, and accessible, in harmony with the brand’s digital identity.

Ongoing Development & Support

We continue to provide technical updates, UX improvements, and content development, ensuring the website and communication materials evolve alongside Güzel Enerji’s expanding station network and digital service portfolio.

Outcome

Through a unified creative and technical approach, Yakitmatik achieved a strong and cohesive brand presence — bridging digital innovation with the reliability of Türkiye’s leading energy brands, TotalEnergies and Moil.


The project showcases how design, animation, and technology can work together to build a trusted and forward-looking fuel management ecosystem.

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