TOTAL ACADEMY

Services

Platform Concept & Development • UX/UI Design • Reporting System Architecture • Visual Identity Design • Training Booklet & Document Design

Overview

Total Akademi was developed as a comprehensive digital ecosystem designed to support employee training and operational performance management across the TotalEnergies station network.

More than a traditional e-learning platform, Total Akademi integrates structured education, field inspection reporting, and centralized performance analysis within a unified digital system.

inBrand Adworks was responsible for the platform’s concept, visual identity, user experience, technical development, and educational materials design.

Visual Identity & System Branding

We created the visual identity of Total Akademi, establishing a distinct yet brand-aligned design language within the TotalEnergies corporate framework.

 

The identity system included:

 

  • Logo and visual elements
  • Color hierarchy and typographic standards
  • Interface design language
  • Graphic templates for digital and printed materials

This ensured consistency across the digital platform, training materials, and internal communication tools.

Digital Training Platform

The web-based platform provides structured educational modules tailored to different operational roles.Users can:

 

  • Access training content and instructional materials
  • Follow role-based learning pathways
  • Track personal progress within the system

 

The UX was designed to simplify navigation and make learning accessible for both frontline staff and management-level users.

Field Audit & Reporting Module

A key feature of Total Akademi is its field inspection and reporting infrastructure.

Field teams can:

  • Enter inspection results directly into the system
  • Record operational data from stations
  • Submit structured evaluation reports

 

From the central management perspective, performance data can be monitored at multiple levels:

 

  • Station
  • City
  • Region
  • Nationwide

 

The system enables flexible reporting with different analytical breakdowns, allowing leadership to evaluate performance trends and maintain operational standards efficiently.

Training Booklets & Educational Materials

In addition to the digital platform, inBrand Adworks designed a complete set of training booklets and educational documents for station personnel.

These materials were carefully structured to:

 

  • Simplify operational procedures
  • Reinforce service standards
  • Align field practices with brand expectations

 

The printed and digital documents followed the Total Akademi visual identity, ensuring visual and structural consistency across all learning touchpoints.

Outcome

Total Akademi evolved into a multi-layered operational ecosystem, combining education, reporting, and brand alignment within one structured system.

By integrating digital infrastructure, data-driven monitoring, and cohesive visual communication, inBrand Adworks helped TotalEnergies strengthen both employee development and operational transparency across its nationwide network.

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